Television Star and Events MC Edwin Katamba has practically broken down the internet with a promotion for his concert due tonight at Wave Lounge.
As people were coming to terms with the events around Bobi Wine’s Boxing Day concert and his event struggling to become news worthy, Kats rolled out a campaign that depicts him as far older than his age. Using historical events, such as those during the colonial era, and with many pictures in black and white, Kats was able to tap on the often cited view that he is far older than he looks.
Innocent Nahabwe, Galaxy FM boss and a marketing guru, spoke highly of the campaign.
“Marketing is one hard job that people assume is easy….
This KATS campaign which might be accidental could well be the best creative digital campaign of 2018 for me. Kudos to the team
Otherwise , kats, how old are you really ? Did your client Jesus have a girlfriend ? Did you have kids even then?” Nahabwe posted on his Facebook page.
Kats will celebrate ages of MCing in the events business.
